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Details of the Job
Posted on 14-01-2020
Marketing Head - Apparel
Marketing / Advertising / Public Relations
Category -
Sales & marketing
Industry -
FMCG / Foods / Beverage Retail / Wholesale Textiles / Garments / Accessories
Job Description
Heading marketing function. Responsible for planning, development and implementation of marketing strategies for the Company.
Brand positioning, Product classification, Customer segmentation and Pricing strategies.
Develop and implement processes to capture market information and changing customer preferences.
Growing business across Retail, EBO’s, Large format stores, Exports & E-Commerce.
Ensure timely effective implementation of marketing initiatives for launching new products.
Drive digital marketing to promote E-commerce platform.
Desired Profile
MBA with 10+ years of experience in Marketing, with at least 3 years in the Apparel / Garment / Retail / FMCG industry
Exposed to Digital marketing & online business
Experience in Product and Brand Management
Location
Kochi
-
India
Experience
10 - 15 Years
Nationality
Indian
Qualification
MBA/PGDM
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